A 10-step Guide on How to Start a Plumbing Business

Since the plumber’s demands are increasing day by day, it would be the best time to start a plumbing business. Entering into the plumbing industry means you will need the right equipment and a loyal customer base. From the start of your business, you need to provide a better customer experience and decide on competitive prices for plumbing works. 

The market size of the U.S. plumbing industry has seen a growth of 3.2% every year from 2017 to 2022. Additionally, the plumbing industry in the U.S. makes an annual revenue of $134 billion and also contributes $85.5 billion to the American Economy.

As per IBIS, there are 129,517 plumbers businesses in the US as of 2022 and this is expected to grow by 24% by 2024.

In this blog, we will learn about how to start a plumbing business in 10 simple steps..

Things to Keep in Mind Before Starting a Plumbing Business

It’s challenging to start a business and gain immediate success. But, here is what you need to take care of as a plumbing business owner:

  • Rely on experienced plumbers to get quality work done and maintain competition in the market.
  • Work with your competitors of plumbing businesses to explore more about this industry.
  • You would need a plumbing license to work in a particular locality
  • Automate the process of managing your cleaners and their work distribution.
  • Get advanced tools to handle plumbing tasks smoothly.
  • Use the right navigation app or a delivery route planner to help you get on job sites in a minimum time.

10 Steps to Start Your Plumbing Business

Here is the 10-step process to start your plumbing business that every plumber should know. 

1. Create a business plan

The first important thing to starting a new business is to have a strong business plan. The plumbing business plan should include the business name, the business (company) structure, and the business goals.

If you are planning to operate a new plumbing business in the U.S., you have to make sure that no other company is using your plumbing company name. You also have to choose the business structure between an LLC (limited liability company), sole proprietorship, or partnership.

The traditional components of a business model are: 

  • Executive summary
  • Company description
  • Market analysis
  • Organization & management
  • Service or product line
  • Marketing & Sales
  • Funding
  • Financial Projections.

Once you are done with your business name and business structure, you have to plan your business goals based on your target market or audience. The business goals can be in the form of financial projections, growth opportunities, marketing costs & strategies, and short-term, and long-term goals.

2. Register your business and obtain a license

After a base for your business is planned, you can formally register your business by contacting the local government. Next, you must apply for an EIN (Employer Identification Number) from the federal government. This identification number will help you further in opening business bank accounts for plumbing business owners.

Moreover, you will also need to obtain a business license and permissions based on the structure. Failing to get the plumbing license or permit can result in huge fines and even shutting down your business completely.

There are separate state and local requirements for the business license. To learn about licensing requirements in your state you can visit SBA’s reference to state licenses & permits. 

3. Training and certification

Training and certification to start a plumbing business

Before you start your own business, you should know the inside out. This will prevent your business from going directionless. So, it is recommended to provide proper plumbing training as it will develop the required skills for the job. Alternatively, you can offer courses related to plumbing for your employees.

This will later be a great advantage for your business as you will become a plumbing professional in your field. The training and experience will help you to build a trustworthy brand identity too. 

4. Insure your business

As a plumbing business owner, you are exposed to many risks. And customers are also skeptical about dealing with any unsecured company. So, you will need business insurance for your plumbing company after you have got licenses and permits.

Business insurance takes care of the company’s financial well-being and protects it from unforeseen risks or losses. Plumbing insurance will protect you, your workers, and your business in case of accidents, injuries, or damages.

You can get coverage for General Liability Insurance, Worker’s Compensation Insurance, and Property Insurance for your plumbing business.

5. Create a business bank account 

Create a business bank account to start a plumbing business

To record the financial performance and source of income for your business, a business bank account is a must. A separate bank account will also help to separate your assets from the company’s assets. It simplifies your annual tax filing and makes accounting easier for your business.

Additionally, you can get a business credit card; it will help to separate your personal and business expenses. It also helps to build the credit history for your business, which later can help raise money.

6. Finance your business

The next important thing is capital because starting a business is not cheap; it will require some cash initially. As a plumber, you will need to invest in vehicles and equipment, but it may vary with the market you will serve. You have two options to invest in your business- the first is to fund your venture, and the second is to get cash from a third party.

On the other hand, if you do not have sufficient cash, you will need to contact the bank or some lenders for a small business loan. For business loans, you will need a business account and a business credit card. Just make sure that you have a proper business plan to approach for the loan because no bank is going to lend you money unless you have a proper plan.

Other options to finance your business can be government loan schemes or angel investors. Government loan schemes are the financial schemes to help new companies, whereas angel investors provide capital for new/small businesses or start-ups. In return, angel investors want convertible debt or a percentage of ownership.

7. Invest in plumbing equipment

To start your business, you will need the right tools for long-term success. 

After you have managed the capital, you can invest in a van and plumbing equipment. You can invest in plumbing tools, inventory, and safety equipment to stock your plumbing tool kit. The right equipment will reduce the chances of running to the store for every job.

You are not required to invest all your money in buying new equipment. Initially, you can start with essential tools and rent or purchase equipment for specialty jobs once you have licenses, skills, and customer demand.

Essential tools and equipment include wrenches, pipe twisters, hacks, plumber torches, gloves, glasses, plungers, screwdrivers, crumpers, bore scopes, and pliers.

8. Finalize your plumbing services

Finalize your plumbing services to start a plumbing business

Proper pricing will ensure that you remain competitive in the market and get fairly paid for your hard work. But before pricing, you should prepare a list of services you will offer. Once you have made a list of services, you can schedule a list of materials required and the charges. These things will help you to calculate your profit margin for your plumbing businesses.

There can be two standard ways of pricing your plumbing services: it can be on an hourly basis or per job. A service agreement can be made outlining details of the plumbing job, the time to complete the job, and the job price. This will ensure both parties, you and the customer, have a clear idea of the service expectations.

9. Assemble your team 

Some plumbers can work on themselves and some may hire a team of employees to grow their business. Hiring the right plumbers is the most important thing, so try to find one with the best qualification and experience. You can consider the Plumbing Hiring Test to get the master plumber for your business.

You have to prepare yourself legally before hiring plumbers. For example, in the US, you will need an EIN (Employee Insurance Number), while in Canada, you will need a SIN (Social Insurance Number).

Once you have hired the right plumber, you have to provide them with proper training so that you can increase your sales further. 

10. Promote your newly-launched business 

After you have set up prices and hired the right team, you are ready to offer plumbing services to the customers. Now, enable advertising or marketing in the right way.

Initially, to promote your small business, you can consider the below things:

  • Develop your brand and reputation: Good branding of your company can make you stand out from your competitors in the market. When creating a brand, you should keep in mind that you design a good logo and slogan that should be unique. You can also advertise your services through business cards or uniforms so that you can represent your company when you are on the field job. 
  • Set up online visibility: These days businesses understand the importance of creating a website and social media accounts. It has become a part of digital marketing strategy for plumbing companies, for example, email marketing. On the other hand, a few businesses also use social media marketing through Facebook, Twitter, and YouTube to reach millions of customers for their company.
  • Provide excellent customer service: Once you provide a good customer experience to your customers, you need not have to spend money on marketing. This means happy customers will come back to you or stay longer with you. They can also refer your services to their family or friends. Word of mouth can be the most powerful tool to market your business.

Additionally, you can also add other perks for your permanent customers like discounts or referral programs.

You can also use internet marketing strategies to get new customers for your business. You can create an online community in the starting and gradually grow. This will lead to more customers and successful business in the longer run.

Advice and Tips for Starting a Plumbing Business

When you give so much time and effort to start a plumbing business, you need to follow the expert’s advice. Right? Here are a few tips that can help your company thrive in this challenging marketplace:

  1. Work in an organized manner; Plumbers need to manage everything in a systematic manner like: managing invoices, work orders, and payroll so that it becomes easy for your future references.
  2. Get experienced staff; it simply means not trying to handle everything independently. Instead, you can make your life easier by hiring people to handle incoming calls, schedule meetings, and contact customers for overdue invoices.
  3. Adjust break times; you should manage to take gaps between your hectic schedule of work for 10-12 hours. This will help to manage the company smoothly and reduce the overall workload.
  4. Reward your employees; you can do this in the form of appreciation, which can be a team dinner or reward with gift cards. Small business owners do this to encourage their employees to work harder and potentially grow themselves.

How Upper can Help in Expanding Your Plumbing Business?

Thinking about plumbing business services, it is not easy to meet all the customer expectations. But Upper has made it very simple with its advanced features. It aims for providing a great customer experience that keeps you on the top of your business.

Proper route planning helps to get the plumbers to the right place on time and saves a lot of time and money. This increases the operational efficiency of your business. Upper reduces the time between two appointments by allocating the work to the other plumbers on site. 

This also helps to prepare schedules for the employees and also reassigns them the routes for other tasks. This reduces paying more plumbers and saves the company time. Upper auto assigns tasks to the plumber if they are at home so that they do not have to waste time reaching the office and then going to the assigned place.

The Upper helps to plan effective work distribution and improve productivity. Upper helps to optimize routes and schedules so that the plumber’s time is used more efficiently.

 It helps to distribute a balanced workload to all the team members. This helps to do more work in less time delivering excellent customer service.

You can go for Upper’s 7-day FREE trial to get the right start and boost your plumbing business.

Find Optimized Routes for Your Visits on Upper

Now schedule and assign your plumbing job in just a few clicks. Let Upper optimize the best routes for your onfield technicians.


Starting your plumbing company can be a great experience. The plumbing industry is growing rapidly and there is a high demand for new or master plumbers. Moreover, the industry saw a growth of 3.7% from 2020 and the market size is worth $124 billion.

As many established other plumbing companies are working in the plumbing sector, it is not easy to start a new plumbing company. You have to market your services at a better price than your competitors and also provide outstanding customer service to stand out in the market.

The basic tools required for plumbing business are: 

  • Pipe wrench
  • Adjustable wrench
  • Basic wrench
  • Faucet key
  • Internal pipe wrench
  • Hacksaw
  • Tube cutters
  • Hole saw lit
  • Plumber’s torch
  • Pilers
  • Hand auger
  •  Hydro jetting machine
  • Gloves
  • Heat shields
  • Eyewear

To gain more customers for your plumbing company, you can follow the below steps:

  1. Take advantage of SEO to market your small business
  2. Build a website
  3. Start newsletter 
  4. Build customer trust base
  5. Plan customer referral program

It is difficult to start a plumbing business without experience as it’s specific and requires some training to operate. You must understand the rules and comply with city and state laws. It includes you should get an appropriate plumbing certification for your business as well.


This 10-step process on how to start your own plumbing business will help you kick-off your new business with a positive start. One of the challenges in the plumbing business is that you need extra effort into planning and executing your trade. Therefore, you should be precise about the resources, capital involved, and capacity.

On that note, Upper can help you save time and money by keeping things organized. You can increase your business productivity and run a successful plumbing business. Upper raises the standard of your business because of the proper management of your team and their performance.

Author Bio
Rakesh Patel
Rakesh Patel

Rakesh Patel is the founder and CEO of Upper Route Planner. A subject matter expert in building simple solutions for day-to-day problems, Rakesh has been involved in technology for 30+ years. Looking to help delivery businesses eliminate on-field delivery challenges, Rakesh started Upper Route Planner with the ultimate goal of simplistic operations in mind.