Business Plan for Delivery Service: A How-To Guide for New Delivery Services

The delivery services business industry is BOOMING! New delivery service businesses are popping every day around the world. Whether you’re starting a business dealing in same-day delivery, or if your customers are in another area of the delivery industry, you need a plan!

A business plan for delivery service companies is essential for success. This article will look to get you situated, started, and get you on your way to create a delivery business, whether it is a courier business, grocery delivery business, or any other type of business that will create repeat customers and hopefully provide you with everything to get started.

This guide will be helpful for you whether you need details on how to start a grocery delivery service business, courier service business, grocery delivery service, or any business with a component of delivery service.

Why have a Delivery Business Plan?

There are many reasons to have a delivery service business plan. First and foremost, it’s a tool to help you make important decisions, helping you navigate difficult decisions. Good planning allows you to reduce expenses, create a better experience for customers, and ultimately have a higher chance of success.

A delivery service business plan can also access startup capital, funding, partners, and even recruit employees. This is true whether you are starting a goods delivery or grocery delivery business or any other type of small business.

If you have the question “How to start a delivery service business?” going in your mind, then keep reading. You will find the answers.

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What are the Parts of a Business Plan for Delivery Service?

Business owners have argued how to prepare business plans for ages. The delivery service business is no different because there are a variety of ways a delivery service business plan can be written. 

Whether you are trying to write a grocery delivery business plan, courier delivery service business plan, or a flower delivery service plan, this guide will help you through it.

The following points will guide you about what to work on when you are preparing a proposal for delivery service business:

  • Overview of Your Delivery Services Business Plan

    Typically, this is called the “Executive summary” it will summarize the key points of your enterprise.

  • Market analysis

    This is the foundation for the whole delivery service business plan. Information on the industry in your area will lead you to a higher likelihood of success.

    Market analysis will help you figure out your delivery business model, finding and adding delivery strategy in business plan, and give several small delivery business ideas.

  • Company Profile

    Most sample business plan templates will have this section as well. It’s all about your courier service business. What type of customers are they going to have? What is your business name? Are you a good business owner? Give the overview!

    This part will require you to create a unique logo, the kind of business delivery services you will offer.

  • Marketing and Sales

    This section is all about promoting and selling! Who are your customers in your area? How will you promote your business and reach that target market? How will your sales engine keep generating you the money you need to ensure you have ongoing customers and a successful small business or courier service. 

  • Operational Plan for Delivery Service

    Who is part of your team? Who are the business owners? How are you going to reach those target customers? What demands are you meeting? Are you going to their homes? Or doing deliveries only to businesses? 

  • Financials

    All businesses need to worry about the money. The most important part (arguably) of the service delivery plan is the financials. Whether you’re a goods delivery business or a courier business, you want to ensure that you get the financials done right. 

How to Write a Business Plan for Delivery Service?

Parts of a Business Plan for Delivery Service

Executive Summary

This section is really a summary of the rest of the other sections. So just put the most salient parts here! This page should be a maximum of one page long!

Section 1 – Market Analysis / Industry Analysis

As mentioned, this section is all about an overview of the delivery businesses in your city. And understand how the industry works. Here are the factors you’ll want to have in this section:

  • Industry Analysis: This is a bigger picture view. For instance, if you are a courier business dealing with parcels, you want to know the world’s big picture view and in the USA. This helps to get a perspective. If you are a goods delivery business, shipping goods from clothing to subscription boxes, you’ll also want a bigger picture view. Take a look at the business model followed in industry internationally.
  • Local competitive analysis:  For a proper competitive analysis, you’ll also want to look at local businesses and service providers in competition. You’ll first want to know which competitors are in your area competing for the same market. If your customers are looking for deliveries for specific goods (like brewery kegs or dairy products), is there a competitor? If you are planning a courier service, are other companies dealing in this area? If so, what are they charging? How are they executing? This data is gold!
  • SWOT Analysis: A market and competitive analysis will push you to create a SWOT analysis of your delivery business plan. It is the best way to get started with a business plan.
  • The Opportunity: After a great analysis, this allows us to identify the opportunity for that type of company in your region. Get as specific as you can (dollars and cents).

Section 2 – Company Profile

This second part flows well from section 1 as it says how you will “deliver the goods,” so to speak (whether or not you’re literally going to deliver goods)! This is also your personal account of your business. The sections to include are the following:

  • Company Name: What is your company name? 
  • Business Overview: More or less a one-liner explaining the whole delivery company business model. Mention your Mission and Vision Statement. Give a brief delivery service business description. 
  • Type of business: In this section, you’ll specify what type of company you are (food delivery service, flower delivery servicer, or a goods delivery service). Are you a single car driver to serve small businesses, or are you planning a large scale courier business?
  • Products or Services Offered: What services are offered? Are you a goods delivery business? Or are you delivering documents? Or are you doing deliveries for products?
  • Unique Value Proposition: How are you doing to differentiate yourself from others? (hint: it’s easy quality, speed, price, experience, same day deliveries or ideally all of them!)

Section 3 – Marketing Strategy and Business Development

The engine that keeps the business running is money. To get the money, you need clients. To get clients, you need to attract them with marketing. Here are the sections you’ll need for section3.

  • Target Customer and niche: This is taken from the market analysis, ideally. At this point, you’ll have done sufficient research, and you’ll have a great idea of customer discovery, who you are targeting and why!
  • Marketing Assets: To do marketing, you’ll need a whole variety of what they call “marketing assets” this includes branding, logo, business cards, websites, brochures, etc.
  • Marketing Strategy: How are you going to get the word out? What channels are you going to use? Online or digital marketing? Or are you going to go “old school” like radio ads? Recruiting a cut-throat marketing strategy will help you step up.
  • Customer Service: How are you going to deliver excellent customer service? What kind of delivery options are you offering? What are the payment options you offer? 
  • Sales and Business Development: And of course, how are you going to carry out your sales? Do you have a sales process? Are you going to get clients to fill out an online form? This is where you write this all out.

Section 4 – Team and Operations

This section is about business structure, operations, and really how your company works overall!

  • Business Structure: This includes specific legal elements like the legal structure and the type of business license you will get.
  • Employees: Will you need employees? Are they full-time? Or Part-time? Will you start with contract drivers? Who are the co-owners?
  • Equipment: In here talk, about that you need to carry out your duties. This includes equipment, the vehicle you will use, the computers, and so on.
  • Operations: Where will you operate? Out of an office? How will the whole company communicate internally etc.?

Section 5 – Financials

This section is all about money! Honestly, every business is about money. As an entrepreneur, you know  it’s also about the funding, cash flow. Here are several things to think about:

  • Startup costs: How much will it cost to get started?
  • Revenues/Sales projection: How much do you plan on making in year 1? Year 2? Generally, projections are for 2 or 3 years for an initial plan and 5 years for a more established company.
  • Expenses: What are the expenses you will occur? These are generally divided into two types. The first is called Cost of Goods Sold, or Cost of services sold. The second type is called operating expenses, which are also known as “overhead” this would include vehicle costs, office costs, marketing expenses, business insurance, and so on.

Make a check list of all the points mentioned above and any other aspects you feel are important for your niche. A good checklist will make it easier for you to get started with your business plan for delivery service. You will not miss out on anything.


FAQs

The key is not to get stuck with the delivery service business ideas in your head: get it out! Please put the delivery services business plan on paper. And make sure you get ideas from talking to as many people in your target market. Many courier services get stuck and spend too much time ruminating on the business ideas; the best thing to do is quickly get the first version, validate it, and update it as you need it.

The number one thing to do to start a business, any business, is to start by researching and business planning. The problem is that you don’t want to do too much of that. The key to business success is the balance between taking action and making informed decisions. Keep experimenting, and you’ll find it. ?

All delivery businesses charge a different rate for their services. For instance, what a courier delivery business earns from a single delivery will differ from what business delivering food earns. But a delivery business is highly profitable as the demand for products and services to be delivered at the doorstep of the customers is increasing. This improves the scope for profitability for all kinds of delivery businesses.


Start with Your Online Delivery Service Business Plan

This is part of an ongoing series to help more businesses to get started and get going with a delivery aspect. We have several other blogs as a part of this series that cover:

  • Courier service;
  • Food delivery service;
  • Alcohol delivery service;
  • Grocery delivery service, and more.

We hope this has been useful, and as always, we are there to serve you, our users and get you successfully delivering and making a profit. We hope that this article finds you in good health. Stay safe and safe travels.