How to Start a Home Inspection Business – A Complete Guide

keyKey Takeaways:
  • To launch a home inspection business you must possess the required education and certification, as well as liability insurance.
  • Creating a solid online presence through a website and social media can help you market your business and draw customers.
  • Networking with real estate agents and other professionals in the field is an efficient strategy for creating leads and expanding your business.
  • Using home inspection software, you may speed up your inspection process and increase reporting accuracy.

As a home inspector, you play a crucial role in the home-buying process, ensuring everything is shipshape. With the increasing demand for home inspectors, you can turn your passion for detail into a thriving business.

But where do you begin? If you have any idea like how and from where to begin, then don’t worry.

This guide will be your partner in crime (the good kind!) We’ll walk you through every step, from obtaining the necessary certifications to crafting a brand that makes you stand out.

So, if you’re ready to ditch the mundane and start your own business, let’s embark on this exciting journey together!

Curious how Upper can help streamline your inspections?

What Is a Home Inspection Business?

A home inspection business is a business that performs thorough inspections of a home’s interior and exterior for potential buyers, sellers, or homeowners. They might also check a property’s condition and look for any issues that need fixing. Additionally, these businesses give customers thorough written reports of the problems they discover, along with suggestions for solutions.

Why Should You Start One?

Let’s look at the reasons why starting a home inspection business can be an excellent choice.

1. It is profitable

It is profitable starting a home inspection business

The startup costs to establish a home inspection business vary according to the type of business, but this sector can generate a sizable profit very quickly! The home inspection business can grow much faster than other industries, so you shouldn’t have to wait years for your business to make back the money you invested in it.

2. Challenging

Since you spend most of your time at work, doing the same thing every day will get old and boring quickly. Every day is different in the home inspection business. This can help relieve the stress of getting out of bed every day.

3. Ever-growing demand for home inspectors

Home inspections are essential and every inspector must pay start-up costs for tools, training, insurance, and other expenses. Rising home sales have increased demand for home inspectors and home inspection companies because about 90% of these homes need one.

4. Flexibility

Home inspection business is the perfect business if you are looking to work from home. You don’t need much space, and you can begin offering services immediately.

11 Steps to Start Your Home Inspection Business

Starting a home inspection business can be very successful. You can achieve great success if you work diligently and plan well. We have shared 11 steps you can follow to build a successful home inspection business.

Step 1: Get necessary certifications

Before beginning a home inspection business, ensure you have proper training and certification. The majority of states demand that home inspectors be properly trained and certified. Additionally, the American Society of Home Inspectors (ASHI) also provides certifications.

To become certified, you must attend a home inspection school or complete accredited training programs. You may also contact your state’s licensing board or the Department of Consumer Affairs for guidance on the requirements and certifications needed to become a licensed inspector.

Step 2: Develop a home inspection business plan

Develop a home inspection business plan

A business plan outlines your organization’s business goals, how you plan to achieve them, and how long it will take. In other words, it serves as your road map for starting your business. It includes information about your business, including its history, mission statement, and target market.

A solid business model can also help you attract investors or secure business loans by detailing startup costs, projected profits, and funding sources. Further, use online tools from the Small Business Association (SBA) or templates for crafting a comprehensive business plan.

Step 3: Think of a unique name for your business

Choosing a good name for your home inspection business is crucial because it will serve as your brand throughout its existence. The ideal name should be easy to remember and catchy. Here are some suggestions for naming your own home inspection company:

  • Ensure that the name is available as a domain and social media handle.
  • Check to see if the name is registered as a trademark.
  • Pick a unique and memorable name.
  • Put keywords associated with home inspections in your business name.

Step 4: Choose the business structure

To start your home inspection business, you’ll need to form a legal entity. So, select a legal structure and register it along with your business name with the Secretary of State. The four most common legal structures for different types of businesses include:

1. Sole proprietorship

A sole proprietorship is a business entity where you and the company are the same legal person. You will be liable for all of the company’s debts and obligations. No formalities are involved in forming a sole proprietorship, and it is simple to set up and run.

2. Partnership

A partnership is a preferred legal structure for small business owners. It’s a kind of contract signed by two or more people before starting a home inspection business. For this, consider a limited partnership or a limited liability partnership, where profit and loss are shared between you and your partners.

3. Limited Liability Company (LLC)

It is a business that provides limited liability, so you are not personally liable for the company’s debts and liabilities. You will also avoid corporate tax filing rates; however, you will be considered self-employed and required to pay self-employment taxes.

4. Corporation

A corporation is lawfully separate from its business owners. Corporations offer the best personal liability protection but are more expensive to form and require more extensive record maintenance.

Step 5: Open a business bank account

When starting any business, opening a dedicated business banking account is essential. This business bank account lets you keep your business expenses structured and separate from personal accounts. It also makes annual tax filing easier at the end of the year.

As a business banking option, many banks offer merchant accounts, which protect your customers’ personal information while also providing purchase protection. It’s also a great idea to get a business credit card and start building your company’s credit history.

Step 6: Purchase business insurance

Purchase home inspection business insurance

Buying insurance when starting a business is crucial to protect yourself and your employees. Professional liability insurance policies cover the additional cost of any accidents or injuries on the job. You can consider the following home inspection insurance for your business.

  • General liability insurance covers injuries, accidents, and damages caused by your employees or products.
  • Auto insurance includes common coverage if your vehicle gets damaged or stolen.
  • Workers’ compensation insurance works with your general liability insurance policy by covering workplace injuries, medical bills, and lost wages.
  • Business interruption insurance reimburses you for lost income and expenses if your company is forced to close due to a covered event.

You can also consult an insurance agent who will guide you with the best policies related to your home inspection business.

Step 7: Get the necessary equipment

As a commercial business owner, you’ll need to buy the necessary equipment to start your inspection business. The essential home inspection equipment that you’ll need is:

The essential home inspection equipment that you’ll need are:

  • Infrared thermometer
  • Stethoscope
  • Flashlight
  • A digital camera or video camera
  • Laptop or tablet
  • Moisture meters
  • Safety glasses

Step 8: Promote your business

Promote your home inspection business

Establishing your company’s brand sets you apart from other home inspectors by informing potential customers about your values, services, and benefits. Building your brand involves creating branded materials and using marketing skills to support your campaigns. Essential marketing materials include business cards, brochures, flyers, and a website to establish your company’s legitimacy.

Invest in a custom website for your business and link your social media accounts once it is live. Platforms like Instagram and Facebook are excellent for promotion, allowing you to create engaging posts to attract and retain customers. Use various marketing strategies to promote your business and generate leads.

Step 9: Network with real estate agents

Network with real estate agents

Many home inspection businesses fail to bring in a steady stream of clients. One of the best ways to network with people is to go to events like open houses, where you can meet realtors, business mentors, and potential home buyers. Giving your business cards to nearby residential construction companies is another helpful tactic to beat the competition.

Additionally, you can connect with attorneys who represent lenders and real estate firms on social media, send them a company brochure, and offer to give talks about home inspections and your services, all while establishing a connection.

Step 10: Purchase and set up home inspection software

To increase the effectiveness of inspections, consider using home inspection software that will help keep your new business profitable. You can record potential clients’ information, create inspection reports, and keep track of your inspections with the help of this software. There are many home inspection software available, and the following list includes some of the more well-known ones:

  • Jobber
  • Home Inspector Pro
  • Horizon
  • Inspector Nexus
  • Spectora

Step 11: Use route optimization software for daily visits

Time is precious in your business, the more inspections you do, the more money you make. But if your inspectors spend too much time traveling, they can’t do as many inspections. To keep your business thriving, make sure your inspectors take the best routes. Using route planning software can help them get to their destinations faster, so they can do more inspections and boost profits.

So, having the right and specialized routing solutions for service industries can help optimize the route for your team and save fuel and money for your business.

Schedule Your Home Inspection Visits on Upper

Let Upper find the most efficient route for your home inspectors and get them to complete their jobs earlier.

6 Tips to Grow Home Inspection Business

In a competitive housing market, home inspection businesses face high competition and risk failure without a proper strategy.

Here are the six most essential tips to grow your home inspection business:

1. Set a target audience

The first tip you need to ‘focus on is targeting the right audience’ by understanding your ideal customers and their needs. This also includes knowing the local clients with whom you may potentially do business. 

For example: if your home inspection business is located in a region with many new families or expecting parents, you can market it by addressing their specific pain points.

2. Develop a brand identity

In today’s market, having an online presence is essential for business survival. This includes maintaining a regularly updated website and an active social media presence to easily connect with potential customers. A solid brand identity promotes long-term success as clients recognize your logo, colors, and name, ensuring you stay around for a long time.

3. Boost your marketing activities

Every business needs a great marketing strategy to stay ahead of the competition. Platforms like Google and Facebook offer paid ads (Facebook and Google ads) that can promote your business to people you may not be able to reach immediately. So, don’t forget to choose a marketing strategy that promotes your business at every opportunity you have.

4. Use the right home inspection software

Investing in the right home inspection software for time tracking, client tracking, or even capturing customer feedback, etc., makes your business more trustworthy. Along with that, your employees’ professionalism towards work will also reflect on the business. This leads to more satisfied customers, eventually boosting your business’s sales.

5. Leverage word-of-mouth marketing

Word-of-mouth marketing is the best-proven marketing strategy that can help to gain clients organically. By giving every client an exceptional and friendly experience, you can leave a great impression on your customers. Therefore, make sure your services and your employees go above and beyond and serve the customers in a way they appreciate.

6. Network with real estate professionals

Building connections with realtors, agents, and brokers is crucial to expanding your client base. By building these relationships, you can secure referrals and unlock fresh client avenues, leading to a steady stream of clients and business growth.

Get Upper to Optimize Inspection Routes to Boost Profitability

Every home inspection business encounters challenges, and effective planning is crucial, especially for new businesses. As a professional home inspector, one would be required to travel from one home to another as quickly as possible. 

Here, Upper becomes your perfect companion. With its robust route planning algorithm, Upper generates optimized routes, saving you countless hours of manual work. But that’s not all. It offers an array of features designed to enhance profitability, making it essential for your business’s success.

1. Route Planning

Upper’s intelligent algorithm designs perfect routes for you so the home inspector can visit most houses in the least time possible. It will create routes based on time or distance and ensure that your operational efficiency is at its peak.

2. Route Optimization 

For any business to stay profitable, it is essential to cut the cost of operation. Here, Upper helps you do just the same. Upper’s optimized routes can help you cut fuel costs and ensure that all the resources are utilized to their fullest.

3. One-click dispatch 

As your business grows, more and more home inspectors will be added to the team. Upper has a one-click dispatch feature that sends optimized routes to all your inspectors instantly, eliminating the need for you to enter them manually.

4. Service proof

Inspectors can get the homeowner’s signature and add pictures. This not only boosts customer satisfaction but also aids inspectors and you in maintaining accurate records. Additionally, the home inspector can add notes for future reference, ensuring service documentation.

Optimize Your Inspection Routes Now

Explore how Upper simplifies route planning for home inspections and offers real-time tracking for enhanced efficiency.


Yes, the home inspection industry can be lucrative, with inspectors earning up to $78,900 per year on average. Property inspection companies can earn even more, with incomes ranging from $500,000 to $3 million annually. However, success depends on effective marketing and workload management.

The home inspection report, a post-inspection document, should contain images of identified issues, detailed descriptions, potential consequences, and a summary of critical findings, provided in HTML and PDF formats.

Essential home inspection equipment includes a moisture meter, flashlight, awl, an adjustable small ladder, and an outlet tester.

You should know about the house’s heating, cooling, roofing, plumbing, and electrical systems, both interior and exterior. You should also have good communication, problem-solving skills, time-management skills, and an understanding of how to write reports.

Home inspection involves a detailed inspection of every part of a home. This includes interiors and exteriors like flooring, ceilings, windows, plumbing systems, fire hazards, etc. It also deals with leakages or any other discrepancies.

The duration of a home inspection is variable, depending on the size and age of the property. For an average American condo, a professional home inspector will spend about 2 to 3 hours checking each component. Older homes tend to take a little more time due to building complexities.

The average salary for home inspectors typically ranges from $30,000 to $90,000 per year. The U.S. Bureau of Labor Statistics (BLS) conducted a study indicating that professional home inspectors earn an average national salary of approximately $67,700 per year. Of these, the top 10% of inspectors earn over $104,000 annually.

Achieve Sustainable Growth in Home Inspection Services

To sum up, starting a home inspection business demands careful planning and relentless dedication. As we’ve discussed, success comes from focusing on customer satisfaction, always learning, and effective marketing. Now, it’s time to act. Get the certifications you need, build your brand, and reach out to potential clients.

Moreover, real estate or home inspection is an expanding sector, and with the right approach, you can succeed. All you need to do is learn the strategies used by your competitors and don’t be afraid to take calculated risks. Here’s to your journey ahead—may it be filled with achievements, growth, and endless opportunities!

Author Bio
Rakesh Patel
Rakesh Patel

Rakesh Patel, author of two defining books on reverse geotagging, is a trusted authority in routing and logistics. His innovative solutions at Upper Route Planner have simplified logistics for businesses across the board. A thought leader in the field, Rakesh's insights are shaping the future of modern-day logistics, making him your go-to expert for all things route optimization. Read more.