Top 10 Badger Maps Alternatives for Efficient Route Optimization 2024

Are you a sales professional or part of a field sales team striving for a more effective route optimization solution? 

While Badger Maps has been a reliable tool for many sales reps, its limitations—such as a lack of real-time updates and insufficient support for complex routing scenarios—may be hindering your sales potential.

Well, don’t worry. Herein, we have explored the top 10 leading alternatives to Badger Maps. These solutions are designed to optimize your sales routes, enhance operational efficiency, and dramatically improve your performance across sales territories.

So, let’s dive in and find the perfect route-planning software for you!

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Why Consider Alternatives to Badger Maps?

There are some areas where the alternatives overpower Badger Maps. Here are some of the main reasons why you should consider switching to Badger Maps:

  • Steep learning curve
  • Weak customer support
  • Challenging implementation of complex data
  • Pricing is not affordable for all business sizes
  • Issues with saving notes
  • Customers do not get receipts on time
  • Limited integration options
  • Inadequate customization features

Therefore, it is essential to consider these factors, along with your business’s specific needs and limitations, when deciding whether to switch from Badger Maps. 

Top 10 Badger Maps Alternatives, Competitors & Similar Software

1. Upper

best bedgermaps alternative Upperinc

Upper surpasses traditional route planning tools like Badger Maps by offering sophisticated features for modern businesses looking to cut fuel costs and driver time. It combines ease of use with powerful route optimization capabilities, making it an essential tool for companies seeking efficiency and cost savings.

Its user-friendly interface and robust customization options allow seamless integration into daily operations, making it an attractive choice for companies looking to streamline their route planning and dispatching processes. Upper’s responsive customer support team also ensures a smooth user experience and provides timely assistance, helping users quickly resolve any issues. 

Upper compared to Badger Maps

1. Advanced route planning and route optimization

Upper simplifies the complex route planning process by allowing you to import stops, plan routes, and optimize them with just a few clicks. This automation saves significant time, reducing hours spent on manual planning each week. Moreover, optimized routes reduce fuel consumption, translating into cost savings for your business.

2. Efficient resource allocation

One critical challenge businesses face is resource misallocation. Upper addresses this by optimizing routes and scheduling them based on available drivers. This feature makes route planning less stressful and more efficient, enhancing overall operational comfort and effectiveness.

3. Proof of delivery

Upper enables you to collect proof of delivery (POD) through photos, electronic signatures, or both. This functionality ensures transparency between you, your team, and your customers. It is useful for saving proof of deliveries, reporting completed field services, and providing evidence of successful job completion, promoting trust and accountability.

4. Accurate reporting and data analysis

Comprehensive reporting is a key feature of Upper. It provides valuable insights into your business operations, allowing data-driven decision-making. It covers key metrics like driver performance, delivery times, and distance traveled, helping you understand and improve your operations.

Badger Maps


Save 17% with annual billing
  • 1 User
  • Report & Analytics – Basic



Save 20% with annual billing
  • Users: 3
  • Report & Analytics – Detailed
Features Badger Maps Upper
Route optimization Right Right
Route management Wrong Right
Driver dispatch Right Right
Import with Excel / CSV Wrong Right
Navigation map option Right Right
Driver notes Wrong Right
Curbside delivery Wrong Right
Reorder routes Wrong Right
Download or send reports Right Right
Live chat support Right Right
Driver tracking Right Right
  • Features upper logo Upper
  • Route optimization



  • Route management



  • Driver dispatch



  • Import with Excel / CSV



  • Navigation map option



  • Driver notes



  • Curbside delivery



  • Reorder routes



  • Download or send reports



  • Live chat support



  • Driver tracking



  • No credit card required

2. Track-POD


Track POD is another solution to plan and optimize delivery routes for your business. It is ideal for small, medium, and large-sized businesses. Track-POD is single-dashboard software that helps you overcome routing challenges. You can optimize hundreds of stops instantly, generate shipping labels, and customize proof of delivery templates.

You can access it on the web, Android, and iOS devices. It is simple to install and implement, so you can start enjoying Track-POD’s benefits in just a day.

Key features of Track-POD

  • Single-dashboard software means you can manage end-to-end logistics via a single platform.
  • Track-POD provides 24/7 support through chat, email, and phone so that customers can choose the most preferable option.
  • Get customizable ePOD templates to generate ePODs as per your choice. Choose from several templates, edit them, and send them in PDF form.

Track-POD compared to Badger Maps

  • Badger Maps is limited to field service operations, whereas Track-POD caters to delivery, pick-up, and field service businesses.
  • Track-POD is supported on Android, iOS, Windows, Linux, and Mac devices, while Badger Maps is limited to Android and iOS.
  • Choosing Track-POD may involve a higher cost than choosing Badger Maps, but it also provides access to additional features unavailable in Badger Maps.

Price: Track-POD offers a standard monthly subscription starting at $29 per driver or vehicle, with prices increasing for upgraded plans.

3. Tookan


Tookan is cloud-based delivery management software that streamlines operations for delivery businesses. It has various features, such as real-time tracking of delivery drivers, reporting, alerts, barcode scanning, behavior monitoring, and scheduling.

Tookan provides iOS and Android apps for delivery drivers to access customer information and update task status remotely. It offers monthly and annual subscription pricing, and support is available through phone and online channels.

Key features of Tookan

  • To track the live location of delivery drivers, Tookan uses geographic maps and geofencing technology.
  • Performance management tools from Tookan help you monitor and evaluate the performance of your delivery drivers.
  • Track key metrics, such as delivery times, driver performance, and distance traveled, to make data-driven decision-making easier.

Tookan compared to Badger Maps

  • Tookan offers more integration options than Badger Maps, enabling businesses to streamline their operations on one platform.
  • While Badger Maps is tailored for field sales businesses, Tookan serves both field and delivery businesses.
  • Tookan boasts highly appealing customer support, whereas Badger Maps provides in-person training for new users.
  • Despite being more expensive than Badger Maps, Tookan grants access to advanced features, offering added value for the investment.

Price: The premium subscription of Tookan starts at $99/month and allows 700 tasks/month. 

4. Dispatch Science

Dispatch Science is another comprehensive alternative for Badger Maps. It streamlines delivery operations for various industries. It is ideal for courier businesses, yet other delivery businesses also use it to plan and optimize routes.

Dispatch Science has useful features besides planning and optimizing routes, such as customer management, order booking, dispatching, tracking, and return management. It can be easily integrated with other third-party applications to extend its functionalities to accounting, eCommerce, and order management.

Key features of Dispatch Science

  • Dispatch Science’s quick integration allows you to integrate it with third-party software.
  • This feature allows you to track your driver’s activity and keep an eye on them. This helps you maintain work quality and loyalty among your employees.
  • Dispatch Science has built-in proof of delivery templates to customize and use for your business needs.

Dispatch Science Compared to Badger Maps

  • Badger Maps targets field sales businesses exclusively, whereas Dispatch Science serves multiple delivery industries, including courier services, eCommerce, manufacturing, 3PLs, food & beverage, and medical deliveries.
  • Dispatch Science comes with a higher price tag and charges extra for customer notifications, a feature included in the price of Badger Maps.

Price: The basic version of Dispatch Science starts at $675/month, and it includes 10 drivers. For every extra driver, you must pay $35/month and $0.03 per SMS notification.

5. Route4me


Another trusted solution is Route4Me, which helps businesses streamline their routes and manage their delivery operations efficiently. It provides a dedicated driver app that enables drivers to check and navigate their routes.

Route4me’s additional features include Excel import, real-time mileage tracking, and driver tracking. It incorporates territory mapping and searching capabilities and aims to provide live GPS tracking for drivers at multiple locations.

Key features of Route4Me

  • To ensure convenience for drivers and customers, Route4Me features curbside delivery. It enables you to plan and execute deliveries efficiently to the curb.
  • Recurring routing allows you to set up and automate repetitive routes, saving time and effort in planning and executing regular deliveries or service visits.
  • Route4Me provides accurate reporting & analysis so you stay updated about your drivers’ performance, stops covered, distance traveled, and time taken.
  • Route4Me’s advanced geocoding allows businesses to establish geofences around specific areas for monitoring. 

Route4Me compared to Badger Maps

  • Route4Me offers additional features such as barcode support, billing & invoicing, compensation management, customer data management, dispatch management, and 24/7 customer support, making it a preferable option over Badger Maps.
  • Badger Maps lacks API access for its users despite offering integration options, whereas Route4Me provides API access.
  • Route4Me is compatible with Windows, Mac, and Linux devices, whereas Badger Maps does not support Linux devices

Price: The premium subscription of Route4Me starts at $200/month and allows up to 5 users.

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6. Circuit


The next Badger Maps alternative is the Circuit Route Planner. It is designed to improve routing operations by allowing you to create efficient routes and assign them to drivers in just a few minutes. You can import data directly from your system using a CSV or XLS file.

Multi-stop route optimization also provides other robust features like customer notifications, proof of delivery, and reporting to ensure transparency and effective communication. If you are not worried about the budget, Circuit Route Planner is a viable option.

Key features of Circuit

  • Circuit helps you inform your customers about their upcoming delivery or sales visit with real-time updates.
  • Circuit supports multiple drivers and depots, allowing businesses to efficiently manage and assign routes to their drivers and optimize resource allocation for streamlined delivery operations.
  • Circuit provides valuable data-driven analysis on delivery operations. It helps you track key performance metrics and make informed decisions.

Circuit compared to Badger Maps

  • Some users say Badger Maps has a steep learning curve, making it challenging to get hands-on. In contrast, Circuit is noted for being comparatively easy to use.
  • Mastery of Circuit doesn’t require dedicated training, unlike Badger Maps.

Price: The subscription of Circuit starts at $100/month and allows you to allot 2 drivers at once.

7. Routific


The next alternative, Routific, is a route optimization software ideal for medium-sized local delivery businesses. Routifc has built-in algorithms that optimize routes considering vehicle capacity, time windows, and vehicle type.

Routific comes with live GPS tracking for easy navigation and tracking. In case of sudden driver unavailability, Routific allows you to reassign the routes to other drivers so your delivery operations don’t stop.

Key features of Routific

  • When you optimize routes, you can send them to the driver app and dispatch drivers instantly for the delivery tasks.
  • You can track your drivers and their movements using GPS tracking so they do not get derailed during the job.
  • Routific enables drivers to collect proof of delivery by collecting photos and customers’ e-signatures.

Routific compared to Badger Maps

  • Routific is versatile and suitable for pickup, delivery, or sales tasks.
  • It offers 24/7 customer support, ensuring assistance is available whenever needed.
  • However, the paid subscription to Routific lacks a built-in SMS notification feature.

Price: The starting price for Routific’s paid subscription is $49 per vehicle per month.

8. OptimoRoute


OptimoRoute offers advanced route optimization capabilities to practice efficient route management. This app works seamlessly on low-cost phones with minimal data plans, providing a user-friendly experience.

It generates the most efficient and optimal routes considering real-time traffic conditions, delivery time windows, and vehicle capacities. Alongside the basic plan, you can upgrade Routific and get a customized plan to access additional features like planning thousands of stops. 

Key features of OptimoRoute

  • OptimoRoute enables businesses to plan, create, and manage optimized routes effectively, minimizing travel time and reducing costs.
  • Whether you’re an experienced logistics professional or new to route planning, OptimoRoute provides a seamless and user-friendly experience.
  • With Routific, you can send ETAs to your customers so they are constantly updated about their upcoming deliveries.
  • In case of any emergency or mishap, you can modify your routes in real-time and re-assign them to other drivers too.

OptimoRoute compared to Badger Maps

  • OptimoRoute offers superior route monitoring capabilities compared to Badger Maps.
  • Users can plan a route with up to 750 stops at once using OptimoRoute.
  • OptimoRoute includes a live driver tracking feature that efficiently monitors the location and progress of all delivery drivers.
  • However, unlike Badger Maps, OptimoRoute has limited customization options, which can restrict the scope of routing operations.

Price: The paid subscription to OptimoRoute starts at $35/month.

9. Samsara


Samsara is a comprehensive fleet management platform that optimizes routes, assigns drivers, and tracks progress. Its live GPS tracking and detailed reports enable real-time monitoring, better route planning, last-minute dispatching, and accurate customer ETAs.

It allows users to capture real-time images and perform vehicle inspections and offers features like trailer tracking, automated historical logs, and user-based maintenance.

Key features of Samsara

  • To share accurate ETAs with customers, Samsara provides live updates using live-to-the-second GPS tracking.
  • This feature helps you efficiently manage and allocate your resources, such as vehicles, equipment, and drivers, for optimized operations and increased productivity.
  • With vehicle performance tracking, Samsara enables businesses to monitor and analyze key metrics such as fuel consumption and distance covered.

Samsara compared to Badger Maps

  •  Samsara is ideal for planning and scheduling routes for large businesses and enterprises.
  •  It provides a real-time vehicle inspection dashboard to stay updated with important updates.
  •  Despite having many benefits, Samsara has some technical bugs that limit users from buying yearly plans.
  •  Some bugs in the driver app urge drivers to stop it forcefully.

Price: N/A

10. MyRouteOnline


The subscription model of MyRouteOnline is different from other alternatives. In the paid plan of MyRouteOnline, you get address credits to plan routes. So, for every stop added, one address credit will be used. Once you add a stop, it can be reused for 30 days without additional cost.

MyRouteOnline allows you to save unlimited addresses online and plan routes with up to 1000 stops in each route. To speed up your stop-adding process, MyRouteOnline enables you to import contacts from Excel, text, or CSV files for easy contact management. 

Key features of MyRouteOnline

  • MyRouteOnline provides animated directions for a visual review of your planned route.
  • You can import stop and contact details directly from your system, so you don’t have to do it manually.
  • Add multiple stops to a single route quickly and save hours by avoiding manual route planning.
  • Badger Maps’ API integration allows you to integrate any third-party app for your business. From e-commerce to invoicing, CRM to order fulfillment, it integrates all. 

MyRouteOnline compared to Badger Maps

  • MyRouteOnline is costly compared to Badger Maps when dealing with many addresses due to its address credit system.
  •  One drawback of MyRouteOnline is the lack of return management.
  •  Additionally, there is no reporting or analysis feature to access company statistics.
  •  However, the activity tracking feature allows you to monitor your driver’s whereabouts.

Price: The paid subscription of MyRouteOnline starts at $24/month and gives you 50 address credits.

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Frequently Asked Questions

No, it doesn’t allow you to modify stops once you plan a route in Badger Maps. This is one of the drawbacks of using Badger Maps. Once you have planned a route in Badger Maps and find a necessity to modify stops, you have to re-plan the whole route.

No, MyRouteOnline works on an address credit system where each credit represents one stop. Multiple stops can be made using the same credit within 30 days, but additional address points must be purchased to add more addresses to the route plan.

Badger Maps is suitable for businesses with sales teams needing multi-stop route planning. However, food delivery businesses should explore alternatives like Upper or OptimoRoute instead of Badger Maps for route optimization.

No, Badger Maps does not provide in-depth reporting or analytics to its users. Despite being one of the most crucial features in transportation or logistics businesses, it is conspicuously missing.

Badger Maps is territory management software designed for outside sales teams. It offers route optimization and supports field sales. It also operates as a route planning, scheduling, lead generation, and customer relationship management (CRM) application.

Expand Your Route Planning Horizon with Better Alternatives

Badger Maps is an excellent choice for service-oriented businesses and sales management, building strong customer relationships. However, Badger Maps might not be the best fit for industries like courier delivery, food delivery, HVAC services, and others requiring specialized route planning. This is where exploring alternatives becomes crucial.

In this blog, we reviewed 10 alternatives to Badger Maps, tailored to meet the needs of various business sectors and the right customers. Upper stands out as a top choice for any industry requiring multi-stop route planning. You can experience its benefits with a to see how it can enhance your routing efficiency.

Author Bio
Jeel Patel
Jeel Patel

Jeel Patel is the Chief Executive Officer at Upper. With 5+ years of experience in dev, outbound, and inbound sales, He is committed to growing conversion through inbound and outbound activities. Outside the office, Jeel loves to spend time with his dog and take him on long walks. Read more.